Work

LABAT Africa

LABAT Africa Group is a leading South African investment holding company focused on logistics, energy, ICT, and healthcare. With a strong commitment to economic transformation and sustainability, LABAT Africa leverages strategic investments to drive long-term growth across key industries. Pixykorner played a crucial role in shaping LABAT Africa’s brand identity, ensuring a consistent and professional image across all platforms. Our work included the development of a comprehensive brand manual, refining LABAT’s visual identity, corporate messaging, and marketing materials to align with its expansion strategy.

Client Name
LABAT Africa Group
Country
South Africa
Services
Brand Identity, Corporate Communication, Digital & Print Collateral
Year
2020
LABAT Africa

Project overview

Pixykorner collaborated with LABAT Africa Group to refine and elevate its brand identity, aligning it with the company's ambitious vision for innovation and market leadership. Our team developed a comprehensive brand manual that solidifies LABAT Africa's positioning across key sectors, ensuring consistency in brand communication, digital presence, and investor engagement.

What we did


What We Did

  • Brand Strategy Development: Conducted in-depth research to define LABAT Africa’s unique value proposition and market positioning.
  • Visual Identity & Brand Manual: Designed a cohesive brand system, including logo refinement, typography, and corporate color palettes.
  • Marketing & Communication Assets: Developed investor presentation decks, social media templates, and corporate collateral to maintain brand coherence.
  • Website UX/UI Enhancement: Provided strategic recommendations to optimize LABAT Africa’s digital experience for enhanced user engagement.
  • Corporate & Investor Engagement Materials: Created tailored materials to support LABAT Africa’s business expansion and stakeholder relations.